K.I.S.S.: Keep It Sustainable, Simple

When it comes to successful experimentation in resource-strapped public media, there’s a central theme: Dream big, start small. Or, keep it sustainable. And simple. A recent survey on how local public media stations are doing with innovation revealed successes from doing just that with the Localore project from the Association of Independents in Radio and […]

Touting audience or revenue

Comes now the latest report from the Newspaper Association of America, touting the supremacy of online newspapers in reaching the biggest and most affluent online audience. This is great news but, data-wise, a bit of Groundhog Day. The NAA has been saying this since 2002, when I did the Power Users study for them. I […]